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The Key Account Executive will be responsible for managing, developing, and growing strategic relationships with key accounts across the Modern Trade and HORECA channels. The role focuses on driving distribution, maximizing sales performance, enhancing visibility, and strengthening brand presence for a premium portfolio of wines, spirits, and energy drinks.
The ideal candidate will have strong sales acumen, excellent negotiation skills, and in-depth knowledge of the Nigerian beverage industry.

-Develop and maintain strong, long-term relationships with key accounts within Modern Trade and HORECA channels.
-Achieve assigned monthly and annual sales targets across the portfolio.
-Ensure optimal product availability, visibility, and merchandising standards in all assigned outlets.
-Plan and execute trade marketing initiatives and promotional activities tailored to each key account.
-Collaborate with distributors and internal logistics teams to ensure timely delivery and consistent stock availability.
-Monitor competitor activities and provide insights on pricing, promotions, and market trends.
-Negotiate trade terms, contracts, and promotional agreements with key accounts.
-Track account performance and prepare regular sales reports, forecasts, and market feedback.
-Train outlet staff on product knowledge, brand positioning, and service standards.
-Ensure strict compliance with brand guidelines, pricing policies, and merchandising standards.

-Education: Bachelor’s degree in Business Administration, Marketing, or a related discipline.
-Experience: Minimum of 3–5 years experience in the FMCG or alcoholic beverage industry, with at least 2 years managing key accounts in Nigeria.
-Industry Knowledge: Strong understanding of the Nigerian Modern Trade and HORECA landscape.

Required Skills
-Strong negotiation and relationship-management skills.
-Excellent communication and presentation abilities.
-Strong analytical, planning, and strategic thinking skills.
-Ability to work under pressure and meet tight deadlines.

Preferred Qualifications
-Experience working with both local and international beverage brands.
-Knowledge of category management and in-store execution.
-Existing relationships with major retail chains and premium hospitality outlets.
-Highly motivated self-starter with minimal supervision.

Interested and qualified candidates should forward their CVs to: careers.bogo@outlook.com

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