The Digital Marketer will develop and execute digital marketing strategies, manage social media growth and audience engagement, create compelling content, support PR and media engagement, and track campaign performance with data-driven insights.

• Job Location: Lekki Phase 1, Lagos (On-site, Monday–Friday)
• Employment Type: Full-Time
• Salary: Not stated

Pathway Holdings Limited is an investment and financial services company seeking a creative and results-driven Digital Marketer to drive digital marketing, social media growth, content creation, public relations, and brand awareness across the Group and its subsidiaries. Additional company details were not provided at the time of listing.

• Develop and execute digital marketing strategies.
• Manage social media growth and audience engagement.
• Create compelling content (articles, graphics, videos, reels).
• Support PR, media engagement, and brand reputation management.
• Track campaign performance and provide data-driven insights.

• Bachelor's degree in Marketing, Communications, or related field.
• 2–4 years relevant experience.
• Strong knowledge of SEO, SEM, paid ads, analytics, and automation tools.
• Excellent writing, storytelling, graphics, and video editing skills.
• Strong PR/media relations and analytical skills.

How to Apply:
Interested candidates should send their CV to careers@pathway.ng with "Digital Marketer" as the email subject.

Why this job might be a good fit:
This role offers an experienced digital marketer the opportunity to drive brand growth across a financial services group in Lekki Phase 1, Lagos. It is ideal for someone with strong content creation, SEO, and PR skills who enjoys a results-driven environment.

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