The Digital Marketing / Performance Marketing Manager will manage paid campaigns, analyze performance, improve conversion efficiency, and continuously test audiences, creatives, messaging, and channels.

• Job Location: Remote
• Employment Type: Full-Time
• Salary: Not stated

At Pavago, one of our clients is hiring a Digital Marketing / Performance Marketing Manager to plan, execute, and optimize performance-driven digital campaigns that generate leads, customers, and measurable revenue. This is a hands-on, data-driven role for someone who understands how to turn advertising budgets into business results.

• Plan, launch, manage, and optimize digital advertising campaigns.v
• Manage paid media across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant performance marketing channels.
• Monitor campaign budgets, pacing, and overall performance.
• Adjust targeting, bids, budgets, and campaign structures based on results.
• Ensure campaigns remain aligned with lead generation and revenue goals.
• Track and analyze key performance metrics, including CPL, CAC, ROAS, Conversion Rate, and CPA.
• Identify underperforming campaigns and diagnose potential causes.
• Make data-driven decisions to improve campaign efficiency.
• Continuously optimize campaigns based on performance trends.
• Conduct audience and customer research to improve targeting.
• Perform keyword research for paid search campaigns.
• Identify new audience segments and targeting opportunities.
• Monitor competitor activity and relevant market trends.
• Translate research into actionable campaign opportunities.
• Collaborate on campaign messaging, offers, and creative direction.
• Work with designers, copywriters, or internal stakeholders on advertising assets.
• Support landing page optimization to improve conversion rates.
• Provide performance insights that help improve ad copy, creative concepts, calls to action, offers, and landing pages.
• Monitor conversion tracking across campaigns and digital channels.
• Work with analytics and tracking tools to understand the customer journey.
• Ensure campaign performance is measured accurately.
• Analyze attribution and identify which campaigns, channels, and audiences drive results.
• Troubleshoot tracking inconsistencies when required.
• Build structured testing plans across audiences, creatives, messaging, offers, landing pages, and channels.
• Run A/B tests and analyze results.
• Scale winning campaigns while reducing inefficient spend.
• Identify new opportunities to improve acquisition performance.
• Create regular campaign performance reports.
• Communicate results clearly to leadership and stakeholders.
• Highlight performance trends, risks, and opportunities.
• Translate campaign data into clear recommendations and next steps.
• Maintain visibility into advertising spend and business impact.

• 2+ years of digital marketing or performance marketing experience.
• Hands-on experience managing paid advertising campaigns.
• Experience with one or more platforms such as Google Ads, Meta Ads, LinkedIn Ads, or similar paid acquisition platforms.
• Strong understanding of digital marketing metrics, including CPL, CAC, CPA, ROAS, CTR, and conversion rates.
• Experience managing advertising budgets.
• Comfortable analyzing campaign data and making optimization decisions.
• Strong understanding of audience targeting and campaign testing.
• Strong communication and reporting skills.
• Professional working English.
• Ability to work effectively in a remote environment.

How to Apply
Interested candidates should Apply here.

Why This Job Might Be a Good Fit
This role is ideal for a performance marketing professional with 2+ years of experience. It offers a remote position and the opportunity to drive measurable revenue growth through paid media.

About This Listing
This page is part of our regularly updated collection of job opportunities. Each listing is shared to help users find available roles without upfront costs. 

What You Should Know
Details such as eligibility, requirements, deadlines, and availability may change at any time. We do not control the hiring or enrollment process and are not responsible for final selections, or outcomes. 

Disclaimer
This website does not act as an employer, recruiter, or training provider. Users are advised to verify information directly from the official source before applying.

Want to see all current job openings? Browse our latest job listings to find roles that match your skills.