This Digital Marketing Specialist role focuses on managing and growing the digital presence of multiple brands under Otunla Ventures. The Specialist will develop and execute digital marketing and social media strategies, create engaging content, and optimise paid advertising campaigns to drive engagement, enquiries, and sales. Day-to-day work covers content creation, campaign management, and performance reporting in Ibadan, Oyo State.

• Job Location: Ibadan, Oyo State
• Employment Type: Full-time
• Salary: Not stated

The hiring company hasn't published detailed background information for this listing. This role was sourced from details made publicly available at the time of posting. Applicants should check the official job page for the latest company information.

• Develop and execute digital marketing and social media strategies
• Manage social media platforms, content calendars, and digital campaigns
• Create engaging content, including short-form videos, graphics, photography, and copy
• Plan and optimise paid advertising campaigns
• Drive audience growth, customer enquiries, leads, bookings, and conversions
• Monitor campaign performance, advertising spend, and marketing ROI
• Analyse results and provide actionable performance reports

• Proven experience in digital marketing and social media management
• Strong skills in content creation, copywriting, and campaign execution
• Knowledge of Meta Ads, Google platforms, and analytics tools
• Proficiency in Canva, CapCut, or similar creative tools
• Understanding of customer acquisition, conversion, and marketing performance
• Ability to manage multiple brands and deliver measurable results
• A portfolio showcasing your content and campaign results
• Experience in hospitality, food and beverage, entertainment, or other consumer-facing industries is an added advantage

How to Apply
Interested candidates should send their CV and portfolio to hr@otunla.com with "Digital Marketing Specialist – Ibadan" as the subject line.

Why This Job Might Be a Good Fit
This role suits a digital marketer who wants to apply creative and strategic skills across multiple brands rather than a single account. Because the position covers content creation, paid ads, and performance analysis, it builds a strong portfolio of measurable marketing work that transfers across hospitality, consumer brands, and agencies.

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