Modern Trade Manager

Israel Akinfemiwa (L)LagosFull Time

About the Company

Limited information about the hiring company was provided at the time of listing. This opportunity was shared based on details made publicly available by the employer. Applicants are advised to review the official job page for full and updated company information.

Job Description

Responsible for driving sales, relationship management, and market share growth within key modern trade accounts (supermarkets and chains). Focuses on securing listings, optimizing visibility, and executing strategic Joint Business Plans (JBPs).

Key Responsibilities

- Sales & Listings: Cascade sales targets and deliver monthly sales performance. Secure new SKU listings on a monthly basis.
- Account Management: Negotiate and sign Joint Business Plans (JBPs) and maintain strong relationships with key accounts.
- In-Store Presence: Negotiate optimal shelf space and display placement.
- Reporting & Compliance: Document competitor activity and ensure error-free order processing in line with SOPs.
- Develop and execute the company’s modern trade strategy in alignment with overall sales and brand objectives.
- Manage key modern trade accounts, including negotiation of commercial terms, listings, pricing, rebates, promotions, and payment terms.
- Drive product listing, availability, and optimal shelf placement across all assigned modern trade outlets.
- Lead the planning and execution of trade promotions, in-store activations, and visibility initiatives to drive volume and brand penetration.
- Monitor sell-in and sell-out performance, stock levels, and distribution gaps, and take corrective action where required.
- Coordinate with Brand, Supply Chain, and Finance teams to ensure timely product supply, accurate forecasting, and effective promotion execution.
- Enforce compliance with approved trade terms and prevent margin erosion arising from uncontrolled discounts, rebates, or deductions.
- Prepare regular performance reports covering sales, margins, promotions, account profitability, and market insights.
- Identify new modern trade opportunities and support expansion into new organized retail channels and regions.
- Manage and develop modern trade sales representatives or merchandisers assigned to key accounts.

Required Skills

- Bachelor’s degree in Business Administration, Marketing, Economics, or a related discipline.
- Minimum of five (5) years’ experience in FMCG sales, with at least three (3) years in modern trade or key account management.
- Proven experience working with organized retail chains and managing complex trade negotiations.
- Strong understanding of FMCG distribution, trade marketing, and retail operations.

Apply Below: https://docs.google.com/forms/d/e/1FAIpQLSfMBJkl3fL3d712ZtrrQBvL8fRMpdiSgBvU7aG00TRnSPsiGw/viewform

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