Retail Marketing & Activations Intern Job at Ashcorp Group (Lagos) – Apply Today

Ashcorp Group • Lagos • Contract

Job Description

The Retail Marketing & Activations Intern will support the planning and execution of retail marketing initiatives, brand activations, events, and customer engagement activities across Ashluxury.

  • Job Location: Lekki Phase 1, Lagos
  • Employment Type: Contract
  • Salary: Competitive compensation

About the Company

Ashcorp Group operates in the retail and wholesale sector, running Ashluxury, a growing lifestyle and retail brand. The company focuses on brand activations, events, and customer engagement across its retail touchpoints. Its work environment is fast-paced and customer-facing, with a strong emphasis on experiential marketing and cross-functional collaboration.

Key Responsibilities

Retail Marketing Support

  • Support the execution of retail marketing initiatives.
  • Assist with in-store campaigns, product launches, seasonal initiatives, promotions, and brand moments.
  • Support the implementation of visual and promotional marketing materials across retail touchpoints.
  • Conduct regular checks on the execution and presentation of retail marketing initiatives.
  • Support activities that enhance customer engagement and the overall luxury retail experience.

Brand Activations & Events

  • Assist in planning and executing brand activations, events, pop-ups, trunk shows, launches, and other customer-facing experiences.
  • Support event logistics, including venue preparation, materials, guest coordination, and on-ground execution.
  • Assist with coordinating vendors, suppliers, and other external partners involved in activations.
  • Support guest registration, customer engagement, and general event coordination.
  • Capture and document activations through photos, videos, attendance records, and activity reports.

Market & Customer Insights

  • Conduct research on luxury retail, consumer trends, competitor activities, and relevant brand activations.
  • Monitor competitor retail experiences, campaigns, events, and customer engagement initiatives.
  • Gather customer feedback and observations from retail activities and activations.
  • Support the team with insights that can inform future retail marketing initiatives.

Campaign & Content Support

  • Support the coordination of creative and marketing assets required for retail campaigns and activations.
  • Work with the Creative team to ensure required materials are available for planned initiatives.
  • Assist with creating basic content and documentation from retail activities for relevant marketing channels.
  • Support the documentation and organisation of campaign and activation materials.

Reporting & Administration Support

  • Maintain records of retail marketing activities, activations, events, and related materials.
  • Support the preparation of post-activation reports, including activities completed, attendance, customer engagement, observations, and key learnings.
  • Track assigned marketing activities and deliverables.
  • Provide general administrative and coordination support to the Retail Marketing & Activations team.

Required Skills

  • Bachelor's degree in Marketing, Business Administration, Mass Communication, Public Relations, or a related field.
  • 0–1 year of experience; previous internship experience in marketing, retail, events, customer experience, or a related area is an advantage.
  • Strong interest in retail marketing, brand activations, events, and customer experience.
  • Good communication and interpersonal skills.
  • Strong organizational and coordination skills.
  • Creative, proactive, and willing to take initiative.
  • Good attention to detail.
  • Comfortable working in a fast-paced retail environment and participating in on-ground activities.
  • Basic knowledge of social media or content creation is an advantage.
  • Willingness to work occasional weekends or outside regular hours when required for retail activations or events.

Benefits

  • Gain hands-on experience in retail marketing and brand activations within a growing lifestyle and retail group.
  • Work across real campaigns, events, and customer-facing initiatives.
  • Gain exposure to retail operations, experiential marketing, and cross-functional collaboration.
  • Competitive compensation.

How to Apply
Interested candidates should Apply here.

Why This Job Might Be a Good Fit
This role suits someone starting out in marketing who wants hands-on event and activation experience rather than desk-based campaign work. Because the brand operates in luxury retail, the intern gains exposure to experiential marketing and customer engagement, which builds a strong foundation for brand or events careers.

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