The Social Media Manager will lead content strategy, supervise design production, manage paid campaigns, turn engagement data into decisions, and oversee social media presence across Instagram, TikTok, LinkedIn, Facebook, and X.

• Job Location: Lagos (Remote)
• Employment Type: Full-Time
• Salary: Not stated

Frances Mcgreg Consulting (FMC) Services is a consulting firm seeking a hands-on Social Media Manager to own the brand's presence across social platforms, combining creative and analytical skills to grow and engage an audience.

Content & Strategy

• Develop and execute monthly content strategy aligned with business goals and brand voice.
• Plan content calendars for Instagram, TikTok, LinkedIn, Facebook, and X.
• Write briefs and oversee graphic designers to ensure high-quality, on-brand visuals.

Social Media Management

• Manage and schedule posts across all social platforms.
• Engage with the community through comments, DMs, and mentions.
• Monitor trends and adapt content to stay relevant.

Paid Advertising

• Create, launch, and optimize ad campaigns on Meta Ads, TikTok Ads, and LinkedIn Ads.
• Manage monthly ad budget, A/B test creatives, and improve ROI/CPA.
• Collaborate with design to produce ad creatives that convert.

Reporting & Analytics

• Track key metrics: engagement rate, reach, follower growth, CTR, ROAS.
• Build monthly performance reports with insights and recommendations.
• Present findings to management and adjust strategy based on data.

• 2–3 years experience managing social media for a brand, agency, or startup.
• Proven experience running paid ads with measurable results.
• Strong understanding of content strategy, copywriting, and social trends.
• Experience briefing and working with graphic designers.
• Comfort with analytics tools: Meta Business Suite, TikTok Analytics, Google Analytics, Sprout/Semrush.
• Portfolio showing content, campaigns, and results driven.

Nice to Have:

• Experience with Canva, Figma, or Adobe Creative Suite for light design edits.
• Video editing skills for Reels/TikToks.
• Experience in travel or B2B/B2C context.

How to Apply:
Send your CV, portfolio, and 2–3 examples of campaigns you've run with results to conciselobalhr@gmail.com.

Why this job might be a good fit:
This role is suitable for a mid-level (2–4 years) social media professional who is both creative and analytical, with proven experience in paid ads and content strategy, looking for a remote role based in Lagos.

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