The Social Media Manager will develop and implement social media strategies, create engaging multimedia content, manage social media platforms, and support marketing objectives through strategic initiatives.

• Job Location: Lagos, Nigeria
• Employment Type: Full-Time
• Salary: Not stated

MilkBooster Ltd is a company dedicated to providing quality products and services. The organisation values creativity, innovation, and results-driven professionals to manage its digital presence.

Strategy & Planning

• Develop and implement effective social media strategies aligned with business goals.
• Conduct market and competitor research to identify trends, opportunities, and audience preferences.
• Plan and execute campaigns that drive engagement, brand visibility, and customer acquisition.

Content Development and Management

• Create engaging multimedia content including graphics, videos, reels, and written posts.
• Maintain a consistent brand voice and identity across all social media platforms.
• Develop and manage monthly content calendars and posting schedules.

Platform Management

• Manage the company's social media accounts including Instagram, Facebook, TikTok, and WhatsApp.
• Monitor platform updates, trends, and algorithm changes to optimize performance.
• Respond promptly to comments, messages, and customer inquiries.

Community Management

• Build and nurture strong online communities through active engagement.
• Encourage audience participation and user-generated content.
• Maintain positive relationships with followers, influencers, and online communities.

Campaigns & Collaboration

• Execute social media campaigns for promotions, product launches, and company events.
• Collaborate with marketing, sales, and creative teams to ensure campaign success.
• Monitor campaign performance and recommend improvements where necessary.

Analytics & Reporting

• Track social media metrics and analyze campaign effectiveness.
• Prepare regular performance reports with actionable insights.
• Use analytics tools to optimize content and engagement strategies.

Brand & Influencer Management

• Identify and collaborate with influencers and brand ambassadors.
• Ensure all content aligns with the company's branding guidelines.
• Support initiatives that strengthen brand reputation and online visibility.

• Minimum of HND/Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 2 years' experience in social media management or digital marketing.
• Strong understanding of social media platforms, trends, and engagement strategies.
• Excellent written and verbal communication skills.
• Proficiency in content creation tools, graphic design, or video editing is an added advantage.
• Strong organizational and multitasking abilities.

How to Apply:
Qualified candidates should apply by sending their CV and cover letter to themilkboosterrecruitment@gmail.com using the job title ("Social Media Manager") as the email subject.

Why this job might be a good fit:
This role is suitable for a creative and results-driven social media professional with at least 2 years of experience, strong content creation skills, and a passion for building online communities and driving brand visibility.

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