Social Media & Marketing Officer Job at Helangs, Lagos – Apply Now

HelangsLagosFull-Time (Hybrid)

Job Description

The Social Media & Marketing Officer will manage the digital presence, marketing, and promotional activities for short-let apartments to increase brand visibility, drive bookings, and improve occupancy rates.

  • Job Location: Palmgrove, Lagos (Hybrid)
  • Employment Type: Full-Time
  • Salary: ₦180,000 – ₦200,000

About the Company

Helangs is a growing short-let apartment brand dedicated to providing quality accommodation experiences. The company is building its first team and values creative, proactive, and results-oriented professionals.

Key Responsibilities

  • Create, manage, and publish engaging content across social media platforms including Instagram, Facebook, TikTok, X (Twitter), LinkedIn, and WhatsApp Business.
  • Develop creative marketing strategies to increase brand awareness, bookings, and customer engagement.
  • Promote available apartments, special offers, discounts, and seasonal packages through digital marketing campaigns.
  • Create and schedule social media posts, videos, flyers, reels, stories, and promotional content.
  • Take or coordinate quality photos and videos of apartments, facilities, guest experiences, and property features for marketing purposes.
  • Respond promptly and professionally to social media messages, comments, inquiries, and customer complaints.
  • Generate leads and follow up on inquiries to convert prospects into bookings.
  • Work closely with operations and front desk teams to ensure accurate communication of apartment availability and pricing.
  • Monitor booking trends, customer feedback, online reviews, and competitor activities.
  • Manage online listings and ensure apartment information is updated across booking platforms and social channels.
  • Assist in running paid advertisements and promotional campaigns on social media and digital platforms.
  • Build relationships with influencers, content creators, corporate clients, and partners to support brand visibility.
  • Prepare marketing reports showing social media growth, engagement, inquiries, conversions, and campaign performance.
  • Support offline marketing activities, networking opportunities, and promotional events where necessary.
  • Ensure brand consistency in all communication, designs, and promotional materials.
  • Suggest creative ideas and strategies to improve occupancy rates and customer retention.

Required Skills

  • Minimum of OND/HND/Bachelor's Degree in Marketing, Mass Communication, Business Administration, Digital Marketing, or a related field.
  • Proximity to the location is an advantage.
  • Proven experience in social media management, digital marketing, hospitality marketing, or short-let marketing is an advantage.
  • Strong understanding of major social media platforms and digital marketing strategies.
  • Ability to create engaging content including captions, videos, flyers, and promotional materials.
  • Basic knowledge of graphic design tools such as Canva, CapCut, Adobe Express, or similar applications.
  • Good communication, customer service, and sales skills.
  • Knowledge of social media analytics, advertising, and audience engagement strategies.
  • Ability to work independently, meet targets, and think creatively.
  • Basic photography and video editing skills are an added advantage.

How to Apply:
Interested and qualified candidates should Apply here.

Why this job might be a good fit:
This role is suitable for a creative and proactive marketing professional with experience in social media management and digital marketing, looking to drive brand growth for a short-let apartment brand in a hybrid role.

About This Listing
This page is part of our regularly updated collection of job opportunities. Each listing is shared to help users find available roles without upfront costs. 

What You Should Know
Details such as eligibility, requirements, deadlines, and availability may change at any time. We do not control the hiring or enrollment process and are not responsible for final selections, or outcomes. 

Disclaimer
This website does not act as an employer, recruiter, or training provider. Users are advised to verify information directly from the official source before applying.

Want to see all current job openings? Browse our latest job listings to find roles that match your skills.